FlyGrip

 Hands-on with one of the more unique accessories to hold your gadgets

Mobile devices have certainly come a long way from the phone-in-a-bag era. Now it’s become even easier to stay connected with business colleagues, family and friends, which has greatly diminished the need to even bother lugging around a laptop thanks to the remarkable advancements of smartphones.

Of course, harnessing this technology has proven to be something of a challenge as of late now that developers have been making gradual shifts to expand the actual form factor of the devices to the point that most could easily pass as mini-tablets. Just look at the Samsung Note II, the Droid DNA, or the LG Intuition — they’re not exactly qualified to fit the “palm of your hand” adage.

Should it surprise anyone that some consumers would have a validated concern about operating these smartphones, especially with the advent of larger models touting 5-inch screens? Thankfully, FlyGrip has an alternative.

What is it?

As you could probably surmise, this particular accessory involves aiding consumers having an easier time operating their smartphone during the daily grind. It’s engineered to ensure that the device remains with them at all times, thanks to the ring-shape component that could easily be mistaken for potato chip clip. Or perhaps that’s just me.

Getting started

There’s a brief set up process before putting FlyGrip through the paces. My package consisted of the following contents:

• a white case (color selection offered by request)
• alcohol cloth
• adhesive sticker used for reapplication
• the patented FlyGrip clip
• foam inserts
• “How To” guide

The FlyGrip’s slim body was developed to easily slide your respective ring and middle finger into the “slots”. Actual size specifications are required to ensure that the grip is a perfect fit. Because of its spring-loaded top, users can be assured their device will allow them to freely operate the device whether used in landscape or portrait handling.

The manual isn’t really necessary as assembly doesn’t exactly require MacGuyer-esque talent. Simply take the alcohol, wipe down the targeted area before using the adhesive application, followed by the FlyGrip tool. Tightly hold the adhesive in place with the case for 30 seconds and that’s it.

I must admit, going a few hours using the FlyGrip without my standard silicon double cover took some adjustment. I’ve considered taking it out in public just to see the type of reactions it would draw. At the time of writing this, I haven’t had the opportunity just yet – but I’d imagine some would probably be inclined to pick one up since some consumers feel some of the alternatives are durable, but lack a convenient style to keep their device secure aside from storing it in their pocket.

I was curious just how strong the adhesive was so I tested it with several strong motions in every direction imaginable sans my phone of course. Can’t take chances, even if I was indoors. Surprisingly it held up well after several “tests”. That impressed me a lot. When it’s not being carried around like a digital ring on your fingers, FlyGrip can also act as a portable stand, which comes in handy if you’re watching a clip, catching up on emails, etc.

Origins of FlyGrip

FlyGrip’s has established their product lineup for quite some time and recently extended a partnership arrangement with professional surfer Bethany Hamilton, whose story was a major inspiration thanks to the film, Soul Surfer, which revisits the actual shark attack that left Bethany with a severed left arm. Bethany’s injury however, did not impact her desire to help others — leading to the business relationship with FlyGrip, who presented an opportunity to generate her own Hawaii-themed lineup to support her charitable organization, Friends of Bethany. This organization actively supports shark attack survivors and traumatic amputees and 25% of the proceeds from every FlyGrip accessory is donated directly to the foundation.

FlyGrip is also partnered with Pencils of Promise, a non-profit organization that actively aims to expand the education system by building schools for the children throughout Laos, Nicaragua, Guatemala, and Ghana. In similar fashion to Friends of Bethany,  proceeds from each FlyGrip sale aids the educational development for a child spanning one month.

Great, you’ve sold me – how can I get one?

It’s a cool product that is extremely affordable ($29.95) and comes available in nine assorted colors. The company supports a wide-range of mobile devices, tablets, and MP3 players. You can purchase the product via the official FlyGrip website at flygrip.com or at the MoMA Design Store (red and black colors only).

Because of its charitable cause – our review is based more on the principle and effectiveness of the product, which I found admirable (and useful). That’s not to say I am prepared to give up my silicon case, but FlyGrip is definitely one of most innovative products I’ve come across in a long time. It’s simple form factor, yet solid effectiveness should make it a very appealing product.